Popping Up Sustainably: EllyPop's Partnership with B-Line
At EllyPop, our mission goes beyond creating herbal tea and electrolyte freezer pops that kids (and grown-ups!) love. We're also committed to doing business in a way that cares for our communities and our planet. That’s why we’re thrilled to announce our new partnership with B-Line, a Portland-based sustainable delivery and logistics company making real change, one cargo trike at a time.
Why B-Line?
B-Line is a Certified B Corporation that shares our core values around sustainability, innovation, and community. With their electric-assist cargo trikes and local warehousing, B-Line helps us bring EllyPop to more doors in the most environmentally conscious way possible. Their delivery model dramatically cuts down on CO2 emissions and reduces freight congestion in Portland’s urban core.
How It Works
Through B-Line, EllyPop now stores, packs, and delivers pops throughout the Portland area using pedal-powered delivery trikes. It’s efficient, refrigerated, and most importantly... clean! This partnership allows us to grow without compromising our values or our footprint.
Why It Matters
Sustainability isn’t a trend for us, it’s a responsibility. As a brand rooted in natural wellness and created by naturopathic doctors, we believe that how we do business is just as important as the product itself. Partnering with B-Line helps us:
- Lower our carbon footprint
- Support a regenerative local economy
- Promote smarter, cleaner last-mile logistics
- Stay true to our values as we scale
A Look Ahead
As we continue to pop up in more freezers across Oregon and beyond, we’re proud to do it with a partner like B-Line by our side. Sustainability is a journey, and this is just one of many steps we’re taking to make EllyPop better for people and the planet.
Thanks for Being Part of This Ride with Us!
Stay tuned for more behind-the-scenes updates on our delivery process, partnerships, and sustainability efforts.
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